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docs/enterprise/architecture.md

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+---
+sidebar_position: 5
+title: "Architecture & High Availability"
+---
+
+### Built for Mission-Critical Reliability
+
+When AI becomes central to your organization's operations, downtime isn't just inconvenient, it's costly. Open WebUI is architected from the ground up to support enterprise-scale deployments where reliability isn't optional.
+
+Whether you're supporting a pilot team of 15 or a global workforce of hundreds of thousands of users, Open WebUI's architecture scales with you, without requiring a complete rebuild as your needs grow.
+
+### Architecture Overview
+
+#### Stateless, Container-First Design
+
+Open WebUI follows a **stateless, container-first architecture**, meaning you are never bottlenecked by a single server. This design philosophy enables:
+
+* **Horizontal Scaling:** Add more instances as demand grows, rather than upgrading to larger (and more expensive) hardware.
+* **Flexible Deployment:** Run on-premise, in private clouds, or hybrid environments without architectural changes.
+* **Container Orchestration Compatibility:** Full support for Kubernetes, Docker Swarm, and other orchestration platforms.
+
+For decision-makers, this means your initial investment in Open WebUI doesn't become technical debt. The same architecture that supports your proof-of-concept can scale to support your entire organization.
+
+### High Availability Configuration
+
+For organizations with demanding uptime requirements, Open WebUI supports production-grade high availability configurations:
+
+| Component | Capability |
+| :--- | :--- |
+| **Load Balancing** | Multiple container instances behind a load balancer for resilience and optimal performance. |
+| **External Databases** | Scalable, reliable data storage separate from application instances. |
+| **Persistent Storage** | Flexible storage backends to meet your data residency and performance requirements. |
+| **Observability** | Integration with modern logging and metrics tools for proactive monitoring. |
+
+When properly configured, Open WebUI is designed to support high availability suitable for enterprise environments.
+
+### Scalability in Practice
+
+Open WebUI isn't theoretically scalable, it's **proven at scale**. The platform is already trusted in deployments supporting extremely high user counts, including:
+
+* 🎓 **Universities** managing institution-wide AI access.
+* 🏢 **Multinational Enterprises** deploying across regions and business units.
+* 🏛️ **Major Organizations** requiring consistent performance under heavy load.
+
+With the right infrastructure configuration, Open WebUI scales from pilot projects to mission-critical worldwide rollouts.
+
+### What This Means for Your Organization
+
+#### For IT Leadership
+
+You are not adopting a tool that will need to be replaced as you grow. Open WebUI's architecture supports your long-term AI strategy without forced migrations or re-platforming.
+
+#### For Security & Compliance Teams
+
+Stateless architecture and flexible deployment options mean you can meet data residency requirements and maintain control over where your AI infrastructure lives.
+
+#### For Finance & Procurement
+
+Horizontal scaling means you pay for capacity as you need it. No over-provisioning of expensive hardware "just in case."
+
+--- 
+
+[**Contact Enterprise Sales → sales@openwebui.com**](mailto:sales@openwebui.com)

docs/enterprise/customers/index.mdx

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+---
+sidebar_position: 0
+title: "Customer Stories"
+---
+
+## Powering Innovation at Scale
+
+Open WebUI is the interface of choice for individuals, engineering teams, researchers, and enterprises worldwide. With thousands of active deployments, it powers AI initiatives across startups, Fortune 500 companies, government agencies, and research institutions, helping people reclaim time for what truly matters.
+
+Many of our users work in environments where privacy isn't optional, it's essential. That's by design. Open WebUI is built for those who need powerful AI capabilities with complete control over their data.
+
+### Featured Case Studies
+
+See how Samsung Semiconductor built a secure, self-hosted AI platform to boost R&D efficiency, reducing workflow times **from days to hours**.
+
+[![Samsung Semiconductor Case Study](/images/enterprise/customers/samsung-semiconductor/hero.png)](/enterprise/customers/samsung-semiconductor)
+
+**[📖 Read the Full Case Study →](/enterprise/customers/samsung-semiconductor)**
+
+
+### Share Your Story
+
+We're actively expanding this showcase with organizations and teams driving real impact with Open WebUI.
+
+Whether you're using Open WebUI to solve complex problems, strengthen data privacy, or democratize AI access for your team, we'd love to hear from you.
+
+**Why participate?**
+
+- **Visibility**: Position your team as a leader in the private AI space.
+- **Community Impact**: Help others see what's possible with open, self-hosted AI.
+
+:::info Interested in Being Featured?
+Reach out to discuss a potential case study or community spotlight.
+
+[**📩 Contact Us**](mailto:sales@openwebui.com?subject=Customer%20Story%20Submission)
+:::

docs/enterprise/customization.md

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+---
+sidebar_position: 2
+title: "Customization"
+---
+
+### White-Labeling & Custom Theming
+
+For organizations deploying AI tools to internal teams, or offering AI capabilities to clients, brand consistency matters. Open WebUI's enterprise licensing enables full white-labeling capabilities:
+
+| Capability | What You Can Customize |
+| :--- | :--- |
+| **Visual Identity** | Replace default branding with your organization's logo, colors, and visual style. |
+| **Interface Theming** | Customize the look and feel to match your existing internal tools. |
+| **User Experience** | Tailor the interface to emphasize the workflows most relevant to your teams. |
+
+#### Why This Matters
+
+When AI tools look and feel like part of your existing ecosystem, adoption increases. Users don't experience cognitive friction switching between "your tools" and "that AI thing", it becomes one seamless environment.
+
+### What This Means for Your Organization
+
+#### For Product Owners
+
+You are not forcing teams to adapt to the tool, the tool adapts to them. Customization options mean you can roll out AI capabilities that feel native to each department's workflow.
+
+#### For IT Teams
+
+Integration flexibility means Open WebUI slots into your existing architecture. You are not rebuilding identity management, recreating monitoring dashboards, or maintaining yet another authentication silo.
+
+#### For Brand & Communications Teams
+
+White-labeling ensures AI tools meet the same brand standards as every other internal platform. No awkward "third-party app" aesthetic undermining your carefully maintained internal experience.
+
+--- 
+
+[**Contact Enterprise Sales → sales@openwebui.com**](mailto:sales@openwebui.com)